Boston Bruins Surpass Celtics in Viewership

In a surprising turn of events, the 2024 Boston Bruins have outshone their basketball counterparts, the Celtics, in attracting viewership in recent games.

During Game 3 against Toronto, the Bruins drew an average of 343,000 viewers across ESPN and NESN platforms. Meanwhile, the Celtics' Game 2 matchup against Miami garnered an average of 292,000 viewers on TNT and NBC Sports Boston.

This shift in viewership trends highlights the Bruins' growing appeal and the heightened interest surrounding their playoff journey. With captivating performances on the ice, the Bruins have captured the attention of Boston sports fans, drawing larger audiences than the Celtics, traditionally a powerhouse in the city's sports landscape.



As both teams continue their respective playoff campaigns, the Bruins' ability to captivate audiences underscores their rising prominence in the Boston market. With each game, the Bruins aim to solidify their status as a premier sports attraction, drawing in fans with their electrifying performances and championship aspirations.

Could the surge in hockey viewership persist? If the Boston Bruins advance to the second round of the playoffs, it's highly likely. Such a scenario would bode well for the ongoing expansion of hockey's popularity in the United States.